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JoBo, Celebrity from another era

13 October 2016

Francesca Tagliabue

by

JoBo Hotel in Paris opened last spring in Marais, the precise place where a convent once thrived. Napoleon’s first wife Josephine inspired the adorable hotel. Born Marie Josèphe Rose Tascher de la Pagerie, her marriage to Napoleon was her second. She was an actress in hollywood, nicknamed the “beautiful Creole”, passionate about fashion and an expert in botanical science, and adored being portrayed in particular poses and the latest trends.

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If she were here today, she surely would have been a star on social media (perhaps with the screen name JoBo), with millions of followers around the world. Hotel JoBo played on this story, using a mix and match of styles and patterns, both ancient and animal-inspired. The interior decorator Bambi Sloane deserves the credit for the fluid yet diverse combination of tastes that are have come together in a quite harmonious way. JoBo’s 24 rooms are a true contamination of times long ago and worlds far away.

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WHERE: 10 rue D’Ormesson, 75004 Paris, France

JoBo Hotel in Paris opened last spring in Marais, the precise place where a convent once thrived. Napoleon’s first wife Josephine inspired the adorable hotel. Born Marie Josèphe Rose Tascher de la Pagerie, her marriage to Napoleon was her second. She was an actress in hollywood, nicknamed the “beautiful Creole”, passionate about fashion and an expert in botanical science, and adored being portrayed in particular poses and the latest trends. If she were here today, she surely would have been a star on social media (perhaps with the screen name JoBo), with millions of followers around the world. Hotel JoBo played on this story, using a mix and match of styles and patterns, both ancient and animal-inspired. The interior decorator Bambi Sloane deserves the credit for the fluid yet diverse combination of tastes that are have come together in a quite harmonious way. JoBo’s 24 rooms are a true contamination of times long ago and worlds far away.

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The Moodboarders is a glance into the design world, which, in all of its facets, captures the extraordinary even within the routine. It is a measure of the times. It is an antenna sensitive enough to pick-up on budding trends, emerging talents and neglected aesthetics. Instead of essays, we use brief tales to tune into the rhythm of our world. We travelled for a year without stopping, and seeing as the memory of this journey has not faded, we have chosen to edit a printed copy. We eliminated anything episodic, ephemeral or fading, maintaining a variety of articles that flow, without losing the element of surprise, the events caught taking place, and the creations having just bloomed.