Rubelli casa
25 June 2015
13 October 2016
A passion for hamburgers knows no bounds; the succulent sandwich hailing from the States has taken over the world. The trick is to avoid falling for the stereotype that hamburgers are junk food. With fresh ingredients and high-quality meat, this hand-held, on-the-go food becomes gourmet. This is the reason that restaurants specializing in hamburgers are sprouting up everywhere. Shade Burger, in the Ukraine, is a perfect example.
YOD studio designed the brutalist interior, leaving behind any excess decoration or whistles and bells in order to feature the cuisine. An exceptional hamburger is made of simple building blocks: quality ground meat, cheese, lettuce and tomato. The various angles of the restaurant were created in the same way, with basic materials, including cement, wood and metal. The raw walls and flooring create a box where bar and seating abound. The ceiling is covered by an installation of over 100 pieces of wood that imitate ground meat as it is being processed.
WHERE 25, Sobornosti St., Poltava, Ukraine
A passion for hamburgers knows no bounds; the succulent sandwich hailing from the States has taken over the world. The trick is to avoid falling for the stereotype that hamburgers are junk food. With fresh ingredients and high-quality meat, this hand-held, on-the-go food becomes gourmet. This is the reason that restaurants specializing in hamburgers are sprouting up everywhere. Shade Burger, in the Ukraine, is a perfect example. YOD studio designed the brutalist interior, leaving behind any excess decoration or whistles and bells in order to feature the cuisine. An exceptional hamburger is made of simple building blocks: quality ground meat, cheese, lettuce and tomato. The various angles of the restaurant were created in the same way, with basic materials, including cement, wood and metal. The raw walls and flooring create a box where bar and seating abound. The ceiling is covered by an installation of over 100 pieces of wood that imitate ground meat as it is being processed.
The Moodboarders is a glance into the design world, which, in all of its facets, captures the extraordinary even within the routine. It is a measure of the times. It is an antenna sensitive enough to pick-up on budding trends, emerging talents and neglected aesthetics. Instead of essays, we use brief tales to tune into the rhythm of our world. We travelled for a year without stopping, and seeing as the memory of this journey has not faded, we have chosen to edit a printed copy. We eliminated anything episodic, ephemeral or fading, maintaining a variety of articles that flow, without losing the element of surprise, the events caught taking place, and the creations having just bloomed.